Be cited in AI-generated answers.

Generative Engine Optimization (GEO)

Generative Engine Optimization (GEO)

GEO is the practice of improving the likelihood that generative AI systems mention and cite your brand when answering questions in your category. It builds on strong SEO and adds attention to clarity, corroboration and extractable facts.

Challenges we solve

  • AI answers cite competitors
  • Brand information is inconsistent
  • No measurement of AI visibility

What you receive

  • Prompt set and baseline
  • Content recommendations
  • Entity audit
  • Quarterly tracking

Our approach

Citable content

Clear, factual passages that can be quoted accurately.

Corroboration

Independent sources that confirm your claims.

Entity consistency

Uniform brand facts across the web.

Prompt tracking

Repeated tests across a defined prompt set.

How the work runs

Baseline

Test how AI systems currently describe your brand.

Fix foundations

Entities, schema, access and consistency.

Create citable assets

Clear, evidence-backed, answer-ready content.

Track

Repeat tests and adjust.

Frequently asked questions

Can you guarantee citations?

No. We improve the signals that make citation more likely and measure over time.

Is GEO separate from SEO?

It overlaps heavily. Strong SEO remains the foundation.

How do you measure it?

With prompt testing, referral traffic and brand mention tracking.

Next step

Talk to us about Generative Engine Optimization (GEO)

Share your goals and website. We will outline a realistic plan.

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