It includes it, and extends to voice and AI assistants.
Be the direct answer.
Answer Engine Optimization (AEO)
AEO structures content so it can be extracted as a clear answer. We research the questions your customers ask, give concise answers up front and support them with depth.
Challenges we solve
- Answers buried in long pages
- Snippets won by others
- No question research
What you receive
- Question map
- Answer-optimised pages
- Schema implementation
- Tracking
Our approach
Question research
Find questions across the buyer journey.
Answer-first formatting
Concise answers followed by detail.
Schema where appropriate
Mark up only what is visible on the page.
Snippet monitoring
Track snippet and PAA presence.
How the work runs
Baseline
Test how AI systems currently describe your brand.
Fix foundations
Entities, schema, access and consistency.
Create citable assets
Clear, evidence-backed, answer-ready content.
Track
Repeat tests and adjust.
Relevant SEO services
Related AI search topics
Frequently asked questions
Is AEO the same as featured snippet optimisation?
Does it reduce clicks?
For simple questions it might, so we prioritise questions that lead to action.
Which pages benefit most?
Guides, FAQs and service explainers.
Next step
Talk to us about Answer Engine Optimization (AEO)
Share your goals and website. We will outline a realistic plan.